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🎗️ Oncology Centers Case Study
Sanjeevani Cancer Center
Sanjeevani Cancer Center, Nagpur | 6-Month Marketing Campaign
❌ The Challenge
- Second-opinion patients unaware of the center's specialists
- Advanced radiation technology poorly communicated
- Referral network limited to a handful of GPs
🎯 Our Strategy
- Physician-authority + technology-explainer content
- Compassionate patient/family resource hub
- Referral-partner outreach content for regional GPs
✅ The Results
- Second-opinion inquiries up 3x in 6 months
- Referral network expanded to 25+ physicians
- Family-resource content became most-visited section of site
Second-Opinion Inquiries3x
Referral Network25+ physicians
Family Resource VisitsHighest on site
Google Rating4.9⭐
"Families arrive better informed and less afraid because the content explains, honestly and compassionately, exactly what to expect."— Dr. Alok Sharma, MD Oncology
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